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home : opinions : opinions February 5, 2016

8/21/2012 5:10:00 AM
Our View: Aug. 21

Community and recording its history from week-to-week, month-to-month and year-to-year – it’s with what we here at The Lakeland Times are charged.

We take pride in telling the stories of the people and events that occur each day within our communities — both the good and the not-so-good.

Across the region, the state, the nation and the world the news never stops as it continues to describe who we are and how we live our lives. Yes, we have crime, we have crime prevention and how those two elements affect our communities is described regulary in these pages.

We also have government and taxing entities providing services that, for the most part, allow us to live civilly.

Sometimes there are misguided officials who don’t always remember to consider the best interests of their constituents. When that occurs, that is also reported in these pages.

But one of the most enjoyable and important aspects of this paper’s weekly record are those events that portray what’s best in the communities we serve.

Whether it’s attending and covering an annual marathon or publishing the picture of a nine-year-old angler’s first perch, it’s important information.

Whether it’s sending a photographer to a weekly area ski show or assigning a reporter to track down the local family members who have just found a long-lost brother after decades of being separated, these are the stories of our communities; the visual and published soundtracks of our lives.

We take our jobs here at The Lakeland Times seriously. We love providing our readers with defining information. 

We revel in photographing and describing the local theatre production, attending community attractions like the annual Antique and Classic Wooden Boat Show and the always highly-anticipated Beef-A-Rama.

It’s these community happenings that allow us to do our jobs as journalists and to tell the stories of our friends and neighbors.

That said, we will continue to provide all of this as part of our print edition as we continue to expand our online presence.

Clearly understanding that so many of our readers are now accessing news via laptops, phones and tablets from literally everywhere on the planet, we will continue to strive to take steps to provide information readers need, and when they need it.

That’s why we are working toward a better presence on the Web — whether it’s on our website, our Facebook pages or our Twitter account.

Our view is that these changes in the delivery of news and advertising content should be seemless. But to do it right we must make these changes deliberately and cost-effectively.

We ask that you continue to turn to the print edition of The Lakeland Times for complete coverage of the news and support of all our business advertisers from this region — after all it’s the only place on the planet where you can find news about this area on a continuing basis.

But we also ask you to find us at our website, www.lakelandtimes.com.

However, we also have two facebook pages — our fan page,  www.facebook.com/lakelandtimes, and our business page at https://www.facebook.com/pages/The-Lakeland-Times/110802095670137?ref=hl.

Also don’t forget to follow us on Twitter, https://twitter.com/thelakelandtime.

In the meantime, we will continue to tell the stories about our neighbors and friends.

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