March Madness has become the biggest interactive sporting event in the country.
Office pools are being set up and upsets are being picked as college basketball is set to dominate the sports landscape for the next three weeks.
The Lakeland Times and River News have also decided to join the party.
This year, for the first time, reporters and local high school coaches are squaring off in a Reporters vs. Coaches Bracket Challenge.
Reporters Jeremy Mayo, Ben Gauger and Nick Sabato have filled out brackets to go head-to-head with Rhinelander boys' basketball coach Derek Lemmens, Rhinelander girls' basketball coach Ryan Clark and Lakeland Union girls' basketball coach Melissa Ouimette.
Scoring will be based on the standard rules on ESPN.com.
A correct pick for second round games is 10 points per win, 20 in the third round, 40 in the fourth, 80 points for correct Final Four selections, 160 for correct national title game choices and 320 points for picking the national champion, with the final score of the championship game serving as a tie-breaker.
There is no money involved, simply bragging rights for the next year.
Nick Sabato may be reached at email@example.com or via Twitter @SabatoNick.